The Math Behind SaaS Startup Valuation

 One of the most critical metrics for software companies — but also one of the most difficult to measure — is the lifetime value of their customers (LTV). The lifetime value dictates how a company should spend its marketing and

Do Mobile News Alerts Annoy You?

Mobile push notifications are becoming an increasingly important way for news organizations to reach users. But do you really want them? Tell us! The post Do Mobile News Alerts Annoy You? appeared first on WIRED. Source: wired